Erica Robin, hailing from Karachi, has captivated the Miss Universe 2023 pageant with her irresistible charm and stunning attire, beautifully representing Pakistan’s cultural heritage. Amidst the gathering of over 80 nations in El Salvador for the 72nd edition of this prestigious event, she secured a spot in the top 20. Despite her remarkable performance, she didn’t progress to the top 10.
As Erica gears up for future endeavors, her admirers and fashion enthusiasts eagerly anticipate further insights into the pioneering Miss Universe Pakistan. A recent article in Harper’s Bazaar Arabia shed light on the model’s commitment to various humanitarian causes. Notably, she passionately engaged in an event marking Down Syndrome Awareness Month shortly after her coronation as Miss Universe Pakistan.
Moreover, Erica plays a vital role in the Red Cross community, actively participating in the Red Cross Youth Philippines. Immersed in connecting with the younger generation, she dedicated a day to understanding their aspirations, fostering a day of activities that resonated with shared hopes and dreams for the future.
At 24, Erica consistently expresses her admiration for Pakistan’s rich cultural tapestry on numerous platforms. Notably, during the preliminary contest of Miss Universe, where contestants showcased their national costumes, she proudly embraced her personal and cultural identity. Erica showcased the vibrant “Pehchaan” (individuality) costume, highlighting her connection to her heritage.
The feature in Bazaar Arabia highlighted Erica’s deep affinity for nature and underscored the significance of pausing in our fast-paced world. Showing her appreciation, Erica graciously shared the article on her Instagram, expressing gratitude to the style magazine in her caption.
Beauty pageants, though widespread globally, took on a new significance in Pakistan when news broke of a Pakistani woman competing internationally for the first time. Erica, the pioneer, expressed the weight of this moment: “For the first time ever, Pakistan will have a representative in the Miss Universe contest. I feel immense pressure and responsibility, but I’m committed to upholding my country’s reputation.”
While women of Pakistani heritage have participated in beauty pageants abroad, Pakistan had never been officially represented in Miss Universe until Erica’s historic entry. In an interview with Voice of America, Erica conveyed her excitement for the competition, sharing her deep connection to Pakistan and her dream of winning while proudly affirming her allegiance to her homeland.